Comments on: Non-Scripted Outlets Want A Bigger Piece Of The Hostess Pie http://dealfatigue.com/2007/12/22/non-scripted-outlets-want-a-bigger-piece-of-the-hostess-pie/ Just Minding My Business Sat, 11 Oct 2008 02:52:29 +0000 http://wordpress.org/?v=2.6 By: steve corn http://dealfatigue.com/2007/12/22/non-scripted-outlets-want-a-bigger-piece-of-the-hostess-pie/#comment-37 steve corn Thu, 03 Jan 2008 09:28:07 +0000 http://dealfatigue.com/2007/12/22/non-scripted-outlets-want-a-bigger-piece-of-the-hostess-pie/#comment-37 Asking for merchandising is like a record company wanting a piece of concert revenues. But if The Food Network was to extend its revenue streams to include ancillary activities,then they need to come up with a financial enticement. Madonna made a severely large advance on her next concert tour gross, movie appearances, albums, etc. It's obvious that a Food Network show can often launch a thriving business centered around the very star that it created. So, pony up more advance money, fund some of the investment in to the various side projects and everyone is happy. but to just expect a share of cookbook revenue without an initial incentive is wrong. Asking for merchandising is like a record company wanting a piece of concert revenues. But if The Food Network was to extend its revenue streams to include ancillary activities,then they need to come up with a financial enticement. Madonna made a severely large advance on her next concert tour gross, movie appearances, albums, etc.

It’s obvious that a Food Network show can often launch a thriving business centered around the very star that it created. So, pony up more advance money, fund some of the investment in to the various side projects and everyone is happy.

but to just expect a share of cookbook revenue without an initial incentive is wrong.

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